发布时间:2022-05-26作者来源:宋仕强浏览:2744
Mr. Song Shiqiang and Shenzhen jinhangbiao Electronics Co., Ltd. are in BeidouGPSAntenna RF connector industry has been struggling for more than ten years,Belonging“kinghelm”The brand is well-known in Beidou navigation positioning RF transmission connector industry and is a golden beaconKHSeries Beidou products are used in automotive electronics, military navigation and positioning antenna, long wave timing antenna and microwave RF connecting line industries, with influence and reputation. The "Beidou expert" official account of the golden navigation mark operation vigorously publicized the Beidou science popularization Beidou promotion and spoke well about the people and events of the Big Dipper.BDSThe golden beacon is not only a business, but a lifelong career. Golden beacon(www.BDS666. com)As an enterprise starting from Huaqiangbei, Mr. Song Shiqiang has been thinking and exploring for the development and transformation of Huaqiangbei, wrote a large number of articles for Huaqiangbei, shouted loudly to purify the business environment of Huaqiangbei, and hoped that Huaqiangbei would become a representative of Shenzhen's prosperity and a platform for the display of the achievements of reform and opening up. Mr. Song Shiqiang also actively offered advice and suggestions for Shenzhen's economic development, reform and opening up, and many research articles were published in authoritative media, providing new ideas and expanding new horizons for Shenzhen's economic development, reform and innovation.
What kind of Beidou chip will be in the future(module)Will you gain an advantage in the market competition?
To clarify the context of this matter, let's talk about it firstBeidouGPSNavigation and positioningchipTechnical characteristics of (module) and competitors.northDipper satellite navigation system(Beidou for short)BDS)andUS global positioning system(GPS), RussiaGLONASSGlobal navigation satellite system(GLONASS)Galileo positioning system(Galileo), the technology paths are similar. They are microwave and RF technology and real-time data calculation function. The product development market is defined according to the requirements of application scenarios. Beidou navigation and positioning module includes RF chip and baseband chip, which is responsible for receiving BeidouGPSFor the signal sent by the satellite, the baseband chip is responsible for calculating the corresponding geographical location according to the received signal.GPSBeidouGalileoGLONASSThe chip module functions are compatible, including the golden beacon“kinghelm”All kinds of matching with themGPSBeidou antenna, compatible with each otherGPSAnd Beidou functions. Therefore, Beidou chip and other navigation chips face fierce homogenization competition. BeidouBDSIf there are late development advantages in technical layout, there will be late development disadvantages in the market. Beidou chipwantThere is market competitionStrive for developmentIf so,Efforts should be made in the following aspects:
Of course, BeidouBDS can also use its unique technology (such as Beidou short message) and specific application scenarios in China to compete with GPS. In terms of differential, inertial navigation, high-precision RTK Positioning, spatio-temporal integrated information, foundation enhancement, automatic driving, spatial position data, etc., there is still a lot of room for development in the incremental market.
Operation of golden navigation mark companyThe WeChat official account of the Beidou expert is Beidou BDS drum and Hu, which aims at spreading the knowledge of Beidou technology popular science Beidou, and hopes that the Beidou system will use BDS666 smoothly. Golden beacon website www.bds666.com Com has opened up the "Beidou expert" column, which collects the information of well-known experts in the Beidou industry, such as the literature, stories and technical data of big masters such as academician sun Jiadong, Beidou expert Cao Chong, Yang Yuanxi and Beidou goddess Xu Ying, as well as relevant technical analysis and application product solutions of Beidou navigation and positioning, and spared no effort to publicize Beidou BDS. To tell the story of the big dipper and to tell the story of the Big Dipper is the mission of the "Big Dipper expert" official account. With more people using Beidou, the Beidou ecology has begun a virtuous cycle, and our Beidou BDS can be said to be a steady victory.
What are the application markets of Beidou chip? Which areas are most likely to become hot spots?
As mentioned earlier,northFightBDSsatellite navigation systemandU.S.AGPSGPS, RussiaGLONASSGLONASSGNSS and EU GalileoGalileolocationNavigationsystem, the underlying technology is microwave and RF technology, plus data computing function. BeidouGPSThe navigation and positioning module includes RF chip and baseband chip, which is responsible for receiving BeidouGPSFor the signal sent by the satellite, the baseband chip is responsible for calculating the corresponding geographical location according to the received signal. Our golden beaconkinghelmBig DipperGPSThe antenna is in BeidouGPSThe front end of RF chip receives BeidouGPSSignal,kinghelmThe RF connecting line terminal ensures the normal transmission of the signal, free from external interference and reduces signal attenuation.GPSBeidouGalileoGLONASSGalileoGalileo positioning systemThe functions of the chip modules are compatible with the application manufacturersDefine the product and develop the market according to the spatio-temporal information application scenario of navigation and positioning.Golden beaconkinghelmAll kinds of matching with themGPSBeidou antennaipexTerminal connecting wireTType C connector, can be mutually compatible, interchangeable and matched.
Beidou chipofApplication marketsceneStill a lot, I'm the golden beacon(www.BDS666. com)Old Song DynastythinkIn the stock market, beforeWe Beidou BDS can do it again after GPS. The navigation and positioning market has developed for decades, and the total amount is still not small. In the incremental markets such as navigation, positioning, location and space, there are still hotDriverless, rapid developmentIndividualintelligenceWearables, andHuawei XiaomivivoLittle geniusOPPOIntelligent Watch,There are also Beidou student card, intelligent elderly care bracelet, traceability of agricultural product supply chain, etc,allNeed to useBDSBeidouGPSoflocationFunction.smart city, smart security, military weapons and equipment, ocean fishing, ocean transportation, Internet of things, Internet of vehicles, smart agriculture, personal sports and health care products are all emerging products of Beidoumarket。 U.S.AofGPSSystem inonenine hundred and sixty-fourPut into use in,onenine hundred and ninety-fourIn, it met the requirements of all-round, all-weather and all-time, and almost monopolized the satellite navigation business through technical advantages and first mover advantagesat presentThe dominant position is still the United StatesGPSMainly, accounting fortwo9%。two thousand and twentyOne belt, one road, has been built in the Beidou system.,Now it has occupied the global marketone1%。Followed by Europe and JapanRelevant markets。 BeidouBDSThe international competitiveness in the global market is also improving. According to the data of China Academy of information and communications, it is expected that global satellite navigation will be in line withfiveG, Internet of things and other new technology directions are interconnected and complementary to each otherAI, cloud computing, blockchain and other new technology infrastructure provide accurate space-time information.
Golden beaconkinghelmWhich product is the most popular? Please explain the reasons.
I think this question should be answered in three parts: the previous popular products, the current popular products and the future popular products of golden navigation mark company. A few years agoGolden beaconcompanyKingelm brand salesThe best product isGPS Beidou dual mode vehicleantennaAnd supporting carsIPEX connector board end seat.The non-standard ceramic sheet of the product includes the formulation of ceramic powder, opening private mold, debugging, silver paste printingPCB boardThe welding inspection of the connecting line is completed independently by the golden navigation mark R & D team. At first it was cooperationThe channel sales of "two customers and one danger" ministry standard machines supply Beidou with Youwei information, Huabao technology, BoShiJie, Meigao and ZTE IOT in the Beidou industryGPSWith the vigorous expansion of jinhangbiao Beidou antenna product market, antenna connecting line board end seats, etc., have gradually entered the automobile front loading market or become a secondary supplier of parts for the whole automobile. The main customers of golden beacon areNanjing Jinlong、Nanjing Ford andHeadquartered in JinanSINOTRUK, mostApplied to military industrySpecial vehicle。 Golden beacon Beidou productsThe quality is very strictAutomotive grade certification,The company is engaged in supply chain management, incoming material inspection, product standardization, quality control, product consistency and business services for customersaspectBoth have improved steadily. Jinhangbiao, Shaanxi Automobile GroupBYD automobile and Xiaopeng automobile began to cooperate with small batch supply. When waiting, there will be a large batch of orders! Current golden beaconThe market reaction of the new IPEX RF seat launched by kinghelm is very good. The full name of IPEX RF seat is the first generation of RF coaxial IPEX board end patch antenna seat, and the model isKH-IPEX-K501-29, widely usedPCBA / FPC board to board connection, Beidou GPS intelligent terminal, smart city, Internet of vehicles, Internet of things, automotive electronics and other products and industries, benchmarking u.fi-r-smt of Hirose hrs, 20314-001e-01 of i-pex brand and cmj-s01-001 of gigalane, are the popular products of jinhangbiao in Lichuang Mall (www.szlcsc. Com) and hunting core network (www.ichunt. Com).
Golden beacon(WWW.BDS666.COM)The future product layout is in the military industry. With the BeidouBDSWith the maturity of the system and the enhancement of China's comprehensive national strength, the game between China and the United States will be all-round. In order to protect the fruits of the people's labor and receive due respect for the Chinese nation, China's military industry will invest and develop greatly. Golden beacon company in Tangxia factorybuild by oneselfYesHigh performance microwave far field darkroom, purchaseThere are network analyzer, salt spray tester, temperature and humidity dual85 tester, high and low temperature tester, etcexperimenttestingInstrument.For military industry, etcspecialIndustry, developed BeidouB3 frequency pointMissile borne high precisionAntenna and non-standard customizationConnectorAnd other products are the focus of research and development of golden navigation mark company in the future. At present, they are supplied to several military industrial units. With the development of golden beacon and the precipitation of Beidou navigation connector technology, golden beacon is still developing long wave antenna and RolandC antenna, Beidou time service antenna, geomagnetic navigation antenna, Beidou antenna RF connection line against signal interference attenuation,These products will become the new popular models of golden beacon!
Future golden beacon in BeidouIndustrial chainWhat role will it play?
Satellite navigation and location service industry in ChinadevelopmentSoon, according to《two021According to the white paper on the development of China's satellite navigation and location service industry in,two thousand and twentyIn, the total output value of China's satellite navigation and location service industry reachedfour thousand and thirty-threeRMB billion, lesstwo thousand and nineteenAnnual growth of aboutsixteen point nine%。Expectedtwo thousand and twenty-fiveIn, it will be formed directlyfive-tenHundred million/The scale of chip and terminal market in, and the overall output value reachedeight thousand-ten thousandRMB100mnAt the tuyere of Beidou industrial development, we are the golden beacon(www.BDS666. com)We must seize this once-in-a-lifetime opportunity.
Beidou industrial chain is mainly divided into upstream basic components and midstream componentsBeidou intelligenceTerminal and downstream operation services. The upstream basic components are mainly chips, boards, antennas, etc, we jinhangbiao develop and produce Beidou antenna connectors and other products upstream of Beidou industrial chain, specializing in microwave and RF signal transmission。 The board was earlierForeignTrimble、NovAtelandJavasAnd other overseas companies, now in ChinamanufacturerTechnology monopoly has been broken,presentIs gradually grabbing back the market. Beidou in the middle reachesGPSIntelligent navigation and positioning terminals, coupled with small functions such as personal sports and health care, have a very large market capacity,downstreamGeography and location ofOperational servicesThe income is stable, the added value is high, and the development momentum is very good.
Golden beaconIn Beidou market and antenna productslocationveryClear, in Beidoumilitary projectSpecial high precisionantennaOn the one hand, the golden beaconHuaxinAntenna as the object of learning; In militaryanti-interferenceConnector terminalJointIn terms of customization, learn benchmarking Tongmao connector; staycivilBeidouGPSantennaaspect,benchmarkingBeidou, a listed companyStarTong GrouplowerJiaxing Jiali antenna company;“kinghelm”Newly developedRF board end seatTYPE-CConnectorOther productsAspect toTETyco connectorAnd MolexHirose and other colleagues at home and abroad.
The golden beacon R & D team has a doctorthreename, including a doctor from Tsinghua University,mastereighteenName, professional BeidouGPSNavigationlocationRF and microwave engineers and techniciansthirtyMultiple, original multipleGPSInvention and patent of Beidou navigation and positioning productsthirtyMultipleSoftware copyright。 Golden beaconstaynew productContinuous improvement in R & Dinvestment,stay“kinghelm”Spare no effort in building the brand.goldThe future of AIDS to navigationBeidouindustrychainIn,insist“Autonomous Control”research and developmentProduction route, grasp the core value and pricing power of products, and adhere to“kinghelm”The combination of branding and channelization,Use R & D and brand two wheel drive to ensure the stable and rapid development of navigation aids, and firmly grasp Beidou, which lives in the upstream of Beidou industrial chainGPSAdvantages of antenna RF connector industry. In terms of product R & D and production, golden beacon has stabilized the on-board BeidouGPSAntenna civil BeidouGPSAfter the antenna RF microwave connector market, it has made unremitting efforts in recent yearshighaccuracyBeidouB3Navigation antenna military industryMissile borne antennaSpecial connector connecting wireIn terms of in-depth development, various technologies have been developedTYPE-CConnector、IPEX、SMAEtcProducts such as RF connecting plate and end seat continue to consolidate the position of golden beacon in Beidou industry。
stayIn terms of brand building, first, golden beacon believes that high-quality products can speak,“"Kingelm" Beidou GPS antenna products and supporting products are of good quality and high cost performance. It not only provides customers with Beidou GPS antenna, but also provides supporting RF connecting line, RF adapter line, RF board end RF base sub connectorTYPE-CConnectorEtc. to provide customers with one-stop service of RF signal transmission. The second isKingelm brand has long-term online and offline publicity and promotion, and pay attention to the realization of Internet marketing traffic.As a well-known trading platform for electronic components, core hunting has been strongly supporting the domestic substitution of semiconductors"Hunting core"six hundred and eighteen”Promotional activities, including full gifts, large coupons and special area discounts, are rare. Golden beacon is still in Lichuang mall(www.szlcsc. com), Huaqiang electronic network(www.hqew. com), viyang mall, hard city, baidubaiduLove purchasing, JDjdE-commerce platform, Alibabaone thousand six hundred and eighty-eightE-commerce platforms such as, Huaqiu mall and jizhongxin.com have been fully launched and achieved remarkable results.Kingelm has done a good job in the CIS system of the company and products, vigorously promoted Beidou soft text, participated in various exhibitions, forums and salons in Beidou GPS industry, improved the company's influence and brand reputation, and made golden navigation mark products and kingelm brand have a good industrial ecology.
BeidouBDSIt is a heavy weapon of a big country and can be broken militarilyThe monopoly blockade of GPS keeps us from being controlled by others in the civil fieldIt is an important driver of economic development and can be applied in all aspects of the national economy. We should publicize, maintain and use the Beidou.The golden beacon electronics company has been operating“Beidou expertThe official account of the WeChat public has promoted the Beidou system, told the Beidou story and the science knowledge of the Big Dipper, and offered suggestions for the development of the Big Dipper.For the development of Beidou cause, the strength of the motherland and the bright future of our golden beacon company, we golden beaconKingholm staffI've been working hard and hope to work hard with Beidou colleagues!
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