Someone summarized the five key words of the Internet industry in 2021, namely "antitrust, sharp decline in share price, layoffs, yuanuniverse and car making". These five key words roughly reflect the stock business and incremental business of Internet enterprises in 2021.

In terms of stock business, the good days of arbitrary and savage growth in the Internet industry have come to an end, and Western cowboys have to abide by the rules. Therefore, we have seen strict antitrust measures. On the basis of one click elimination of P2P, one out of two, video website blackmail members, interconnection restrictions and other behaviors have also received interview invitations and fines, and operate irregularly, I'm afraid Internet enterprises can't play anymore. However, in terms of stock business, they are probably not good at operating in accordance with the rules. The sharp decline in stocks and layoffs reflect a certain doomsday atmosphere.

In terms of incremental business, at the beginning of the year, it entered the ranks of car making, and at the end of the year, it followed Zuckerberg into the yuan universe. It seems that the Internet has nothing to do except making cars and playing games. Internet giants are looking for the routine of beating chicken blood on the sidelines. It can be said that the Internet has lost its development direction, especially in the field of to C. It seems that there is nothing to do without Ma Yun's model.

Fortunately, the Internet is a field with a large number of innovations, and many rationalists are pursuing goals other than big internet factories. Shangtang technology, which has been hit hard by the United States twice, has finally been listed. Artificial intelligence needs a Chinese engine and someone needs to create a new model outside the old copy to China. If I were to rank the keywords of the Internet industry in 2021, I would add Shangtang technology listing.

Therefore, if you use a few words to describe the Internet industry in 2021, I think the most accurate sentence is "thousands of sails pass by the side of a sunken boat".

[on the starting point of Tao: the so-called traditional enterprise is to find customers from products; The so-called Internet enterprise is to circle people first and then provide products / services according to their needs]